Charlotte, NC–The world has turned upside down but cancer doesn’t care. That’s why it was so important to participate in 24 Foundation’s 19th Annual (and First Virtual “UnLooped”) 24 Hours of Booty (HOB) charity cycling and walking event to benefit cancer survivorship and patient programs. It’s amazing what we did together, even when we’re apart.
It was a damp and soggy night with no collective fanfare, blaring music or Bootyville. But Team A M King members put on their walking shoes and bike jerseys and set out to carry on the tradition, remembering those who are fighting cancer as well as those who couldn’t fight anymore.
“For the past seven years, A M King has been committed to supporting the 24 Foundation’s annual 24 Hours of Booty event,” says Brian King, A M King owner and president. “The fact that it was virtual this year didn’t diminish our enthusiasm for this worthy cause.”
“I’d like to personally thank the A M King team for your support of 24 Foundation; it is truly humbling and inspiring,” says Spencer Lueders, 24 Hours of Booty founder. “This year your team helped us break the all- time registration record in our 19-year history with 1525 participants (on 118 teams from 40 states) and helped push the fundraising past $780,000!”
“I think we all were a little unsure of how exactly the 24 Hours of Booty event would work this year but we knew we wanted to be involved,” says Jami Lloyd, A M King Architectural Designer.” We look forward to being part of such a great cause every year and we weren’t going to let the pandemic stop us from assisting those who need it.”
Our helping hands (and masked faces) looked a little different this year and everyone had to tap into their creativity to make this year’s 24 HOB a success. For example, A M King organizers chose a socially- distanced, three-mile walk near their headquarters office in Myers Park. Other participant activities included bike riding, running, hiking, yoga, fitness challenges, midnight pizza, luminary displays, chalk art and camp outs. And even though we could not join together with the other teams, inspiration traveled to us. The UnLooped survivor “lap” was led by a 2020 electric Porsche Taycan Turbo from Hendrick Porsche. For a minimum $24 donation, the car dealership offered the opportunity to honor or remember loved ones who have battled cancer by painting their names on the car. All proceeds went directly to 24 Foundation.
The Booty Lap Porsche Honor Pace Car visits provided a visual reminder about how much the 24 Foundation does for cancer patient programs.
“The 24 Foundation impacts my life on a weekly basis,” says Jane Boland, A M King Director of Marketing & Communications and cancer survivor. “From the art therapy programs offered through Levine Cancer Institute to my wonderful nurse navigator Joanna and the rest of the navigation staff, my journey is a lot easier because these programs have been made available to me.”
The 24 Hours of Booty UnLooped event also incorporated live streaming and virtual events to engage participants during the 24 hours. Money raised supports cancer beneficiaries such as Atrium Health’s Levine Cancer Institute, Atrium Health’s Levine Children’s Hospital, Claire’s Army and Go Jen Go. Donations are still being accepted and can be made at www.24foundation.org.
We are planning something big for next year,” says Lueders. “And I look forward to having the A M King team with us as we celebrate 20 years and more than $23 million raised in support of the cancer community.”